{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-10491942","patent":{"patent_number":"US-10491942","title":"Prioritized placement of content elements for iTV application","assignee":null,"inventors":[],"filing_date":"2018-03-01T00:00:00.000Z","publication_date":"2019-11-26T00:00:00.000Z","cpc_codes":["H04N","H04N","H04N","H04N","H04N","H04N","H04N","H04N","H04N","H04N","H04N","H04N","H04N","H04N","H04N","H04N"],"num_claims":36,"abstract":"Preferred placement of programming content is provided by a system and method to organize or sequence the display of a set of programmable content elements of an iTV application to a viewer, using business rules that describe the preferred placement conditions or criteria. Such criteria include brand, content owner, application location, current channel, current channel family, current channel category, time of day, content category, current program, current program genre, current iTV application, current content type, and/or subscriber and set-top box profile and behavior data. In one implementation, the present invention allows for managing the ‘shelf space’ within and for iTV applications."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Prioritized placement of content elements for iTV application","description":"Preferred placement of programming content is provided by a system and method to organize or sequence the display of a set of programmable content elements of an iTV application to a viewer, using bus","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-10491942","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-10491942","citation_suggestion":"Patentable. \"Prioritized placement of content elements for iTV application\" (US-10491942). https://patentable.app/patents/US-10491942","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-10491942","json":"https://patentable.app/api/llm-context/US-10491942","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-05-30T20:34:10.609Z"}