{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-10491951","patent":{"patent_number":"US-10491951","title":"Optimization of broadcast event effectiveness","assignee":null,"inventors":[],"filing_date":"2019-02-20T00:00:00.000Z","publication_date":"2019-11-26T00:00:00.000Z","cpc_codes":["H04N","G06N","G06N","G06Q","H04N","H04N","H04N"],"num_claims":20,"abstract":"Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identifying one or more business metrics to be driven by a marketing plan; generating one or more response functions of the business metrics by performing a machine learning process on a marketing dataset; optimizing a spending subject of the marking plan subject to constraints to generate a marketing strategy based on multiple decision variables; and presenting the marketing strategy to an advertiser."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Optimization of broadcast event effectiveness","description":"Introduced herein are methods and systems for determining machine learning marketing strategy. For example, a computer-implemented method according to the disclosed technology includes steps of identi","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-10491951","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-10491951","citation_suggestion":"Patentable. \"Optimization of broadcast event effectiveness\" (US-10491951). https://patentable.app/patents/US-10491951","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-10491951","json":"https://patentable.app/api/llm-context/US-10491951","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-05-30T22:17:12.498Z"}