{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-11263537","patent":{"patent_number":"US-11263537","title":"Inferring a reach of a content item presented to individuals by one or more content publishers for a set of households","assignee":null,"inventors":[],"filing_date":"2018-03-13T00:00:00.000Z","publication_date":"2022-03-01T00:00:00.000Z","cpc_codes":["G06N","G06F","G06F","G06N","G06N","H04L","H04L","H04L","G06V"],"num_claims":25,"abstract":"An online system, such as an online content distribution system, receives information describing presentations of a content item. The online system identifies online system users included among individuals presented with the content item, retrieves information describing a household of each user, and de-biases this information to adjust for differences between the population of online system users and the individuals to whom the content item was presented. The online system then trains a set of machine-learning models to infer a reach of the content item for each of multiple households using the de-biased information. Using the machine-learning models, the online system infers a reach of the content item for each of the households."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Inferring a reach of a content item presented to individuals by one or more content publishers for a set of households","description":"An online system, such as an online content distribution system, receives information describing presentations of a content item. The online system identifies online system users included among indivi","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-11263537","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-11263537","citation_suggestion":"Patentable. \"Inferring a reach of a content item presented to individuals by one or more content publishers for a set of households\" (US-11263537). https://patentable.app/patents/US-11263537","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-11263537","json":"https://patentable.app/api/llm-context/US-11263537","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-05-30T20:06:40.226Z"}