{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-11270333","patent":{"patent_number":"US-11270333","title":"Click-through prediction for targeted content","assignee":null,"inventors":[],"filing_date":"2020-05-18T00:00:00.000Z","publication_date":"2022-03-08T00:00:00.000Z","cpc_codes":["G06Q","G06N"],"num_claims":17,"abstract":"In some examples, a computing device includes at least one processor and at least one module, operable by the at least one processor to receive, from a client device of a user, a request for one or more advertisements to display at the client device with a set of messages. The set of messages is associated with the user in a social network messaging service. The at least one module may be further operable to determine a probability that the user will select a candidate advertisement using a machine learning model based on point-wise learning and pair-wise learning. The at least one module may be further operable to determine, based on the probability that the user will select the candidate advertisement, a candidate score for the candidate advertisement, determine that the candidate score satisfies a threshold, and send, for display at the client device, the candidate advertisement."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Click-through prediction for targeted content","description":"In some examples, a computing device includes at least one processor and at least one module, operable by the at least one processor to receive, from a client device of a user, a request for one or mo","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-11270333","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-11270333","citation_suggestion":"Patentable. \"Click-through prediction for targeted content\" (US-11270333). https://patentable.app/patents/US-11270333","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-11270333","json":"https://patentable.app/api/llm-context/US-11270333","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-05-31T01:50:51.293Z"}