{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-11303973","patent":{"patent_number":"US-11303973","title":"Targeted television advertisements based on online behavior","assignee":null,"inventors":[],"filing_date":"2020-07-10T00:00:00.000Z","publication_date":"2022-04-12T00:00:00.000Z","cpc_codes":["H04N","G06F","G06F","G06Q","G06Q","G06Q","G06Q","G06Q","H04L","H04L","H04L","H04N","H04N","H04N","H04N","H04N","H04N","H04N"],"num_claims":23,"abstract":"In a method for delivering targeted television advertisements based on online behavior, IP addresses indicating online access devices and IP addresses indicating television set-top boxes are electronically associated for a multitude of users. Using user profile information derived from online activity from one of the online access IP addresses, a television advertisement is selected, such as by using behavioral targeting or demographic information, and automatically directed to the set-top box indicated by the set-top IP address associated with that online access IP address. Preferably neither the user profile information nor the electronic association of online access and set-top box IP addresses includes personally identifiable information."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Targeted television advertisements based on online behavior","description":"In a method for delivering targeted television advertisements based on online behavior, IP addresses indicating online access devices and IP addresses indicating television set-top boxes are electroni","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-11303973","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-11303973","citation_suggestion":"Patentable. \"Targeted television advertisements based on online behavior\" (US-11303973). https://patentable.app/patents/US-11303973","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-11303973","json":"https://patentable.app/api/llm-context/US-11303973","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-05-30T23:04:08.230Z"}