{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-11468472","patent":{"patent_number":"US-11468472","title":"Systems and methods for scalable, adaptive, real-time personalized offers generation","assignee":null,"inventors":[],"filing_date":"2017-02-24T00:00:00.000Z","publication_date":"2022-10-11T00:00:00.000Z","cpc_codes":["G06Q","G06Q"],"num_claims":11,"abstract":"A system and method for scalable, adaptive, real-time generation of personalized offers is disclosed. A profile of a user is generated, the profile being a summarized representation of historical behavior of the user, the profile containing recursively updated variables. The profile is updated for each new transaction and/or a time dependent event, the new transaction and/or time dependent event including purchase transaction data, user, item hierarchy, and offer data. A affinity scores is generated for the user based on the updated profile, and for each new transaction, one or more offers are generated for the user based on the updated user profile and the affinity scores."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Systems and methods for scalable, adaptive, real-time personalized offers generation","description":"A system and method for scalable, adaptive, real-time generation of personalized offers is disclosed. A profile of a user is generated, the profile being a summarized representation of historical beha","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-11468472","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-11468472","citation_suggestion":"Patentable. \"Systems and methods for scalable, adaptive, real-time personalized offers generation\" (US-11468472). https://patentable.app/patents/US-11468472","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-11468472","json":"https://patentable.app/api/llm-context/US-11468472","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-05-31T13:14:11.240Z"}