{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-11481804","patent":{"patent_number":"US-11481804","title":"Dynamically varying remarketing based on evolving user interests","assignee":null,"inventors":[],"filing_date":"2021-06-30T00:00:00.000Z","publication_date":"2022-10-25T00:00:00.000Z","cpc_codes":["G06Q","G06Q","G06Q"],"num_claims":20,"abstract":"Systems and methods of dynamically varying the intensity of providing content items in a remarketing campaign based on tracking client device interactions are provided. The system can assign an account identifier to a first segment for a pre-conversion model, responsive to receiving a first interaction associated with a content provider from a client device. The system can assign the account identifier to a second segment for the pre-conversion model, responsive to receiving a second interaction. The system can assign, the account identifier to a third segment, responsive to receiving a third interaction. The third interaction can include a conversion event. The system can generate a post-conversion model based on the third segment and the pre-conversion model. The system can determine an intent index for the account identifier based on the post-conversion model. The system can store the account identifier into an interest cluster based on the intent index."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Dynamically varying remarketing based on evolving user interests","description":"Systems and methods of dynamically varying the intensity of providing content items in a remarketing campaign based on tracking client device interactions are provided. The system can assign an accoun","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-11481804","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-11481804","citation_suggestion":"Patentable. \"Dynamically varying remarketing based on evolving user interests\" (US-11481804). https://patentable.app/patents/US-11481804","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-11481804","json":"https://patentable.app/api/llm-context/US-11481804","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-05-30T17:18:45.853Z"}