{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-11514473","patent":{"patent_number":"US-11514473","title":"System and method for determining effects of multi-channel media sources on multi-channel conversion events","assignee":null,"inventors":[],"filing_date":"2021-02-11T00:00:00.000Z","publication_date":"2022-11-29T00:00:00.000Z","cpc_codes":["G06Q","G06Q","G06Q","G06Q","G06Q","G06Q","G06Q"],"num_claims":17,"abstract":"This paper presents a practical method for measuring the impact of multiple marketing events on sales, including marketing events that are not traditionally trackable. The technique infers which of several competing media events are likely to have caused a given conversion. The method is tested using hold-out sets, and also a live media experiment for determining whether the method can accurately predict television-generated web conversions."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"System and method for determining effects of multi-channel media sources on multi-channel conversion events","description":"This paper presents a practical method for measuring the impact of multiple marketing events on sales, including marketing events that are not traditionally trackable. The technique infers which of se","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-11514473","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-11514473","citation_suggestion":"Patentable. \"System and method for determining effects of multi-channel media sources on multi-channel conversion events\" (US-11514473). https://patentable.app/patents/US-11514473","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-11514473","json":"https://patentable.app/api/llm-context/US-11514473","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-05-30T14:12:24.051Z"}