{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-11949943","patent":{"patent_number":"US-11949943","title":"Gaze-responsive advertisement","assignee":null,"inventors":[],"filing_date":"2019-07-16T00:00:00.000Z","publication_date":"2024-04-02T00:00:00.000Z","cpc_codes":["H04N","G06Q","G06Q","G06Q","H04N","H04N","H04N"],"num_claims":18,"abstract":"This disclosure provides a system by which content/service providers can enable gaze-responsive advertisement/targeted content mechanisms for CPE devices like STB's/OTT streaming devices or systems or display devices. The system creates a new opportunity for content/service providers to advertise and helps in generating revenue. The system leverages using gaze-based technology in CPE devices like STB's or large display devices. A gaze-based algorithm helps the CPE devices to locate the viewer point of attention, using which gaze-responsive advertisement/content targeting can be achieved. The disclosure provides an end to end solution—from content creation to content consumption for gaze-responsive advertisement/media delivery."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Gaze-responsive advertisement","description":"This disclosure provides a system by which content/service providers can enable gaze-responsive advertisement/targeted content mechanisms for CPE devices like STB's/OTT streaming devices or systems or","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-11949943","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-11949943","citation_suggestion":"Patentable. \"Gaze-responsive advertisement\" (US-11949943). https://patentable.app/patents/US-11949943","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-11949943","json":"https://patentable.app/api/llm-context/US-11949943","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-05-31T09:23:40.300Z"}