{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-11961111","patent":{"patent_number":"US-11961111","title":"Artificial intelligence identification of early adopter audiences for marketing campaigns","assignee":null,"inventors":[],"filing_date":"2023-07-19T00:00:00.000Z","publication_date":"2024-04-16T00:00:00.000Z","cpc_codes":["G06Q","G06Q"],"num_claims":6,"abstract":"To address the cold start problem, a marketing analytics pipeline includes a marketing action analytics hub and a marketing platform, wherein the marketing action analytics hub is configured to receive category-specific high growth potential audiences from an offline model generation component generated by statistical models based on streaming consumption using trend data reports from a consumption database, and wherein the marketing platform is configured to interact with the marketing action analytics hub to create targeted marketing campaigns based around these high growth potential audiences. In a further aspect, the marketing action analytics hub includes an asset category clustering component that is configured to generate categories of media IP assets based on streaming consumption and a cold start audience generation component that is configured to receive category-specific datasets of media IP assets and growth events from an opportunity detection analytics hub which are used to generate category-specific high growth potential cold start audiences described by early adopter geodemographic groups that inform the promotion of new media IP assets not present in the trend data reports."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Artificial intelligence identification of early adopter audiences for marketing campaigns","description":"To address the cold start problem, a marketing analytics pipeline includes a marketing action analytics hub and a marketing platform, wherein the marketing action analytics hub is configured to receiv","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-11961111","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-11961111","citation_suggestion":"Patentable. \"Artificial intelligence identification of early adopter audiences for marketing campaigns\" (US-11961111). https://patentable.app/patents/US-11961111","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-11961111","json":"https://patentable.app/api/llm-context/US-11961111","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-05-31T11:40:52.296Z"}