{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-8527318","patent":{"patent_number":"US-8527318","title":"Campaign management in multiple communication channels","assignee":null,"inventors":[],"filing_date":"2003-04-30T00:00:00.000Z","publication_date":"2013-09-03T00:00:00.000Z","cpc_codes":["G06Q","G06Q","G06Q","G06Q"],"num_claims":23,"abstract":"Methods and systems for managing marketing campaigns. A communication module is capable of executing a first step of a marketing campaign, and is capable of handling customer responses to the marketing campaign received through a variety of communication channels, regardless of which channel was used for contacting the customers. Customers may respond by email, telephone, fax, in person, through an internet site, by letter or by other modes of communication. An object generation module generates an object containing information from the response, uses the information to match the response with the marketing campaign, and links the object to the marketing campaign. A person may override the object generation module's matching by inputting the identity of another marketing campaign for matching. A campaign management module receives the object from the object generation module. A user may modify how the system matches responses with marketing campaigns."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Campaign management in multiple communication channels","description":"Methods and systems for managing marketing campaigns. A communication module is capable of executing a first step of a marketing campaign, and is capable of handling customer responses to the marketin","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-8527318","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-8527318","citation_suggestion":"Patentable. \"Campaign management in multiple communication channels\" (US-8527318). https://patentable.app/patents/US-8527318","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-8527318","json":"https://patentable.app/api/llm-context/US-8527318","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-05-30T17:15:14.551Z"}