{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-9704176","patent":{"patent_number":"US-9704176","title":"Methods and apparatus to determine efficiencies of media delivery across platforms","assignee":null,"inventors":[],"filing_date":"2016-11-30T00:00:00.000Z","publication_date":"2017-07-11T00:00:00.000Z","cpc_codes":["G06Q","G06Q","A61B","A61B","A61B","A61B","G06Q","G06Q","G06Q"],"num_claims":20,"abstract":"Methods and apparatus to determine efficiencies of media delivery across platforms are disclosed. An example method includes measuring, with a sensor, first neuro-response data from a person when exposed to media output via a first media delivery platform type. Measuring second neuro-response data from the person when exposed to media output via a second media delivery platform type, different than the first media delivery platform type. Accessing a first and second performance metric for the respective media delivery platform type, the performance metrics based on a first and second reach of the respective media delivery platform types with respect to a target group of audience members. Accessing a first and second effectiveness metric for the respective media delivery platform types, the effectiveness metric based on the respective neuro-response data. Rating at least one of the first or second media delivery platform types based on the first and the second platform metrics."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Methods and apparatus to determine efficiencies of media delivery across platforms","description":"Methods and apparatus to determine efficiencies of media delivery across platforms are disclosed. An example method includes measuring, with a sensor, first neuro-response data from a person when expo","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-9704176","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-9704176","citation_suggestion":"Patentable. \"Methods and apparatus to determine efficiencies of media delivery across platforms\" (US-9704176). https://patentable.app/patents/US-9704176","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-9704176","json":"https://patentable.app/api/llm-context/US-9704176","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-06-06T03:55:18.761Z"}