{"schema_version":"1.0","canonical_url":"https://patentable.app/patents/US-9836758","patent":{"patent_number":"US-9836758","title":"Method and system for creating a control group for campaign measurements","assignee":null,"inventors":[],"filing_date":"2013-11-14T00:00:00.000Z","publication_date":"2017-12-05T00:00:00.000Z","cpc_codes":["G06Q","G06Q"],"num_claims":18,"abstract":"A method for creating a control group for campaign measurements includes: storing a plurality of consumer profiles, each profile including data related to a consumer including an account identifier, spend behavior, and microsegment associated with the consumer; receiving a plurality of measurement profiles, each profile including data related to a consumer including a specific account identifier and indication of participation or non-participation in a campaign; associating each consumer profile with a measurement profile where the included account identifier corresponds to the specific account identifier of the measurement profile; identifying a campaign group, the campaign group including consumer profiles, each profile including a common microsegment and spend behavior and associated with a measurement profile indicating participation in the campaign; and identifying a control group, the control group including consumer profiles, each profile including the common microsegment and spend behavior and associated with a measurement profile indicating non-participation in the campaign."},"analysis":{"summary":null,"layman_explanation":null,"technical_analysis":null,"business_analysis":null,"faqs":null,"topics":[],"tech_cluster":null},"seo":{"title":"Method and system for creating a control group for campaign measurements","description":"A method for creating a control group for campaign measurements includes: storing a plurality of consumer profiles, each profile including data related to a consumer including an account identifier, s","keywords":[]},"attribution":{"source":"Patentable","source_url":"https://patentable.app","canonical_url":"https://patentable.app/patents/US-9836758","license":"CC-BY-4.0-like","license_terms":"AI-generated analysis on this page (summary, layman_explanation, technical_analysis, business_analysis, faqs) may be reused with attribution and a visible link back to the canonical URL above. Patent abstracts, claims, and bibliographic data are USPTO public domain.","required_link":"https://patentable.app/patents/US-9836758","citation_suggestion":"Patentable. \"Method and system for creating a control group for campaign measurements\" (US-9836758). https://patentable.app/patents/US-9836758","copyright_holder":"Nomic Interactive Technology LLC"},"links":{"html":"https://patentable.app/patents/US-9836758","json":"https://patentable.app/api/llm-context/US-9836758","site":"https://patentable.app","llms_txt":"https://patentable.app/llms.txt"},"generated_at":"2026-06-06T10:17:11.116Z"}