Legal claims defining the scope of protection. Each claim is shown in both the original legal language and a plain English translation.
1. An apparatus for automatically selecting and transmitting targeted advertisement content to mobile terminals, comprising: at least one processor and at least one memory including computer program code, the at least one memory and the computer program code configured to, with the at least one processor, cause the apparatus to: receive a first communication associated with a first mobile terminal communicating over a communications network; receive a second communication associated with a second mobile terminal communicating over the communications network, wherein the first and second communications are received during a terminal communication between the first and second mobile terminals; determine one or more tags based on a content of the first communication, wherein the one or more tags define a first information; determine one or more tags based on a content of the second communication, wherein the one or more tags define a second information; automatically compare in real time the first information associated with the first mobile terminal and the second information associated with the second mobile terminal to each other based, at least in part, on the content of the communications transmitted by one of the mobile terminals to the other of the mobile terminals upon the terminal communication between the first and second mobile terminals, wherein the communication is a multimedia communication such that the content of the communication includes multimedia images and the one or more tags associated with the multimedia communication are determined from multimedia images; automatically determine a common characteristic comprising a match between the one or more tags of a user of the first mobile terminal and a user of the second mobile terminal based on the comparison of the information associated with the one or more tags of the content of the communications; and communicate in real time during the terminal communication an instruction that includes the common characteristic for communication to the advertising platform, wherein the instruction directs the selection and transmission of advertising content relating to the common characteristic to at least one of the mobile terminals.
This invention relates to targeted advertising systems and addresses the problem of delivering relevant advertisements to mobile users during their communications. The apparatus receives communications from two mobile terminals that are communicating with each other over a network. These communications can include multimedia content, such as images. The system analyzes the content of each communication to determine one or more tags, which represent information about the content. The apparatus then compares the information derived from the tags of the first mobile terminal's communication with the information derived from the tags of the second mobile terminal's communication. This comparison is performed in real time, specifically based on the content exchanged between the terminals. If the communications involve multimedia images, the tags are determined from these images. Based on this comparison, the apparatus identifies a common characteristic, indicating a match between the interests or information associated with the users of the two mobile terminals. This common characteristic is then communicated in real time to an advertising platform. The advertising platform uses this instruction, which includes the common characteristic, to select and transmit advertising content relevant to that characteristic to at least one of the mobile terminals.
2. The apparatus of claim 1 wherein the at least one memory and the computer program code configured to, with the at least one processor, cause the apparatus to communicate with at least one external source connected to the communications network selected from the group consisting of an Application Server, an Internet Protocol Multimedia Subsystem, a Multimedia Messaging Service Center, a Short Messaging Service Center, a Mobile Switching Center, and an Intelligent Network Server.
This invention relates to a communication apparatus designed to interact with various external systems over a communications network. The apparatus includes at least one processor, at least one memory, and computer program code configured to enable communication with external sources such as an Application Server, an Internet Protocol Multimedia Subsystem (IMS), a Multimedia Messaging Service Center (MMSC), a Short Messaging Service Center (SMSC), a Mobile Switching Center (MSC), and an Intelligent Network Server. The apparatus is structured to facilitate seamless interaction with these external systems, allowing for the exchange of data, messages, or multimedia content. The primary problem addressed is the need for a unified communication interface that can efficiently connect with diverse network elements, ensuring compatibility and interoperability across different telecommunication and messaging platforms. By integrating these capabilities, the apparatus simplifies the management of communications within a network, reducing complexity and improving reliability. The invention is particularly useful in environments where multiple communication protocols and systems must coexist, such as in mobile networks or unified messaging systems. The apparatus ensures that data flows smoothly between different network components, enhancing overall system performance and user experience.
3. The apparatus of claim 1 wherein the at least one memory and the computer program code configured to, with the at least one processor, cause the apparatus to receive the first and second information and to communicate the corresponding instruction to the advertising platform in real time.
This invention relates to an apparatus for real-time communication of advertising instructions to an advertising platform. The apparatus includes at least one processor, at least one memory, and computer program code configured to process first and second information. The first information pertains to a user's interaction with a digital content item, such as a webpage or application, while the second information relates to contextual data, such as the user's location or browsing history. The apparatus analyzes this data to generate a corresponding instruction, which is then transmitted to an advertising platform in real time. This enables the platform to dynamically adjust advertising content based on the user's current behavior and context, improving the relevance and effectiveness of the ads displayed. The apparatus may also include additional components, such as a user interface for configuring the data processing rules or a network interface for communicating with the advertising platform. The system ensures timely delivery of instructions to optimize ad targeting and performance.
4. A method for automatically selecting and transmitting targeted advertisement content to mobile terminals comprising: receiving a first communication associated with a first mobile terminal communicating over a communications network; receiving a second communication associated with a second mobile terminal communicating over the communications network, wherein the first and second communications are received during a terminal communication between the first and second mobile terminals; determining one or more tags based on a content of the first communication, wherein the one or more tags define a first information; determining one or more tags based on a content of the second communication, wherein the one or more tags define a second information; automatically comparing in real time the first information associated with a user of the first mobile terminal and the second information associated with a user of the second mobile terminal to each other based, at least in part, on the content of the communication transmitted by one of the mobile terminals to the other of the mobile terminals upon the terminal communication between the first and second mobile terminals, wherein the communication is a multimedia communication such that the content of the communication includes multimedia images and the one or more tags associated with the multimedia communication are determined from the multimedia images; automatically determining a common characteristic comprising a match between the one or more tags of the user of the first mobile terminal and the user of the second mobile terminal based on the comparison of the first and second information associated with the one or more tags of the content of the communications; and communicating real time during the terminal communication an instruction that includes the common characteristic to an advertising platform, wherein the instruction directs the selection and transmission of advertising content to at least one of the terminals.
This invention relates to a system for automatically selecting and transmitting targeted advertisements to mobile terminals during a communication session between two users. The system addresses the challenge of delivering relevant ads by analyzing the content of real-time multimedia communications, such as images, between two mobile devices. When a communication session occurs, the system receives and processes the content of messages exchanged between the first and second mobile terminals. It extracts tags from the multimedia content, such as images, to define information about each user. The system then compares these tags in real time to identify common characteristics or shared interests between the users. Based on this comparison, the system sends an instruction to an advertising platform, specifying the common characteristic, which then selects and transmits targeted advertising content to at least one of the mobile terminals during the ongoing communication. This approach ensures that advertisements are dynamically tailored to the shared context of the conversation, improving relevance and engagement.
5. The method of claim 4 wherein a database resides outside of the communications network and stores profile information comprises identifying information selected from the group consisting of a name, address, age, occupation, and ethnic background of a user.
This invention relates to a system for managing user profile information within a communications network. The problem addressed is the need to securely store and manage sensitive user data while ensuring efficient access and processing within the network. The solution involves a database that resides outside the communications network, storing profile information including identifying details such as a user's name, address, age, occupation, and ethnic background. This external database allows for centralized data management, reducing the risk of data breaches within the network itself. The system ensures that user profiles are accessible for authentication, personalization, and other network services while maintaining data integrity and security. The external database may also support additional features like data encryption, access controls, and compliance with privacy regulations. By separating the database from the core network infrastructure, the system enhances scalability and reduces the load on network resources. This approach is particularly useful in large-scale communications networks where user data must be managed efficiently and securely.
6. The method of claim 5 wherein the profile information comprises information regarding interests selected from the group consisting of a hobby, sport, political affiliation, musical preference, literary preference, and religious preference of a user.
This invention relates to user profiling systems that categorize individuals based on personal interests to enhance personalized services or content delivery. The problem addressed is the need for more granular and diverse user interest data to improve relevance in recommendations, targeted advertising, or social networking. The method involves collecting and storing profile information about a user, specifically focusing on their interests. These interests include hobbies, sports, political affiliations, musical preferences, literary preferences, and religious preferences. The system may also gather additional user data, such as demographic information, behavioral patterns, or social connections, to refine the profile further. The collected data is processed to identify patterns, preferences, or affinities, which are then used to tailor content, recommendations, or interactions for the user. The system may also allow users to manually input or adjust their interest profiles to ensure accuracy. The method may integrate with external data sources, such as social media platforms or online activity logs, to supplement the profile information. Machine learning techniques may be applied to analyze the data and predict user preferences dynamically. The system can then deliver personalized content, advertisements, or suggestions based on the refined interest profile, improving user engagement and satisfaction. The approach ensures that the profiling is comprehensive and adaptable to evolving user preferences.
7. The method of claim 5 wherein the profile information comprises personal information selected from the group consisting of a familial status, contact name, contact phone number, and contact relationship.
This invention relates to systems for managing and utilizing profile information, particularly in the context of personal data storage and retrieval. The problem addressed is the need for efficient and organized handling of personal information, such as familial relationships and contact details, to facilitate better data management and accessibility. The invention describes a method for storing and processing profile information, where the profile data includes personal details such as familial status, contact names, contact phone numbers, and contact relationships. This information is structured to allow for easy categorization and retrieval, ensuring that users can quickly access relevant data when needed. The method may involve collecting this information from various sources, organizing it into a standardized format, and making it available for use in applications that require personal data, such as communication tools, social networks, or family management systems. By incorporating these specific types of personal information, the invention enables more comprehensive and context-aware data handling. For example, knowing a contact's relationship to the user (e.g., parent, sibling, or friend) can enhance features like automated messaging, privacy controls, or personalized recommendations. The system may also support updates and modifications to this information, ensuring that the data remains accurate and up-to-date. Overall, the invention provides a structured approach to managing personal profile data, improving usability and functionality in applications that rely on such information.
8. The method of claim 4 wherein receiving the first or second information comprises receiving at least some of the first or second information from at least one external source connected to the communications network selected from the group consisting of an Application Server, an Internet Protocol Multimedia Subsystem, a Multimedia Messaging Service Center, a Short Messaging Service Center, a Mobile Switching Center, and an Intelligent Network Server.
This invention relates to a method for managing communications in a networked system, particularly for handling information from multiple sources. The problem addressed is the need to efficiently receive and process data from various external systems to support communication services. The method involves receiving first or second information from at least one external source connected to a communications network. These external sources include an Application Server, an Internet Protocol Multimedia Subsystem (IMS), a Multimedia Messaging Service Center (MMSC), a Short Messaging Service Center (SMSC), a Mobile Switching Center (MSC), and an Intelligent Network Server. The received information is used to facilitate communication services, such as messaging, multimedia sharing, or call routing. The method ensures that data from these diverse sources is properly integrated and utilized within the network to enhance service functionality and reliability. By leveraging multiple external systems, the method provides flexibility and scalability in handling different types of communication data, improving overall network performance and user experience.
9. The method of claim 4 wherein receiving the first or second information comprises receiving the first or second information based at least partially on the content of a communication transmitted by at least one of the terminals to the other of the terminals, wherein the communication is a multimedia communication and the content includes one or more tags associated with the multimedia communication.
This invention relates to a method for processing communications between terminals, particularly focusing on multimedia communications that include tagged content. The problem addressed is the need to efficiently receive and utilize information derived from multimedia communications, such as messages or calls, where the content includes metadata tags that describe or categorize the communication. The method involves receiving information from at least one of the terminals involved in the communication, where the information is based on the content of the transmitted multimedia communication. The content includes one or more tags associated with the multimedia communication, which may describe attributes such as the type of media, sender/receiver details, or other metadata. The received information is then used to facilitate further processing, such as filtering, routing, or analyzing the communication. The method ensures that the tags embedded in the multimedia content are leveraged to extract relevant information, enabling more intelligent handling of the communication. This approach improves the efficiency and accuracy of communication processing systems by utilizing structured metadata within multimedia exchanges. The solution is particularly useful in applications where automated analysis or prioritization of communications is required, such as in customer service systems, enterprise messaging, or multimedia content management.
10. The method of claim 4 wherein providing the instruction to the advertising platform comprises communicating the instruction to the advertising platform in real time, and wherein the instruction directs the transmission of the advertising content by the advertising platform to the at least one of the terminals to occur during the terminal communication between the first and second terminals.
This invention relates to real-time advertising insertion in communication systems, specifically during live interactions between terminals. The problem addressed is the inefficiency of traditional advertising methods that do not dynamically adapt to ongoing communication sessions, leading to missed opportunities for targeted ad delivery. The method involves monitoring a communication session between at least two terminals, such as during a call or video chat. When a triggering event occurs—such as a pause in conversation or a predefined time interval—the system generates an instruction to an advertising platform. This instruction is transmitted in real time, directing the platform to send advertising content to one or more of the terminals involved in the session. The ad content is delivered during the ongoing communication, ensuring relevance and minimizing disruption. The system may also analyze communication patterns, user preferences, or contextual data to determine the optimal timing and type of ad content. The advertising platform then selects and transmits the appropriate ad, which is displayed or played to the user(s) without interrupting the primary communication. This approach enhances ad engagement by leveraging real-time session data to deliver timely and contextually relevant advertisements.
11. A computer program product for automatically selecting and transmitting targeted advertisement content to mobile terminals, the computer program comprising at least one computer-readable storage medium having computer-readable program code portions stored therein, the computer-readable program code portions comprising: a first executable portion for receiving a first communication associated with a first mobile terminal communicating over a communications network; a second executable portion for receiving a second communication associated with a second mobile terminal communicating over the communications network, wherein the first and second communications are received during a terminal communication between the first and second mobile terminals; determine one or more tags based on a content of the first communication, wherein the one or more tags define a first information; determine one or more tags based on a content of the second communication, wherein the one or more tags define a second information; a third executable portion for comparing in real time the first information associated with the first mobile terminal and the second information associated with the second mobile terminal to each other based, at least in part, on a content of the first communication transmitted by the first mobile terminal to the second mobile terminal upon the terminal communication between the first and second mobile terminals, wherein the communication is a multimedia communication such that the content of the communication includes multimedia images and the one or more tags associated with the multimedia communication are determined from multimedia images, and determining a common characteristic comprising a match between the one or more tags of a user of the first mobile terminal and a user of the second mobile terminal based on the comparison of the information associated with the one or more tags of the content of the communications; and a fourth executable portion for communicating in real time during the terminal communication an instruction to an advertising platform, wherein the instruction directs the selection and transmission of advertising content to at least one of the mobile terminals based on the common characteristic between the user of the first mobile terminal and the user of the second mobile terminal.
This invention relates to a system for automatically selecting and transmitting targeted advertisements to mobile terminals during real-time multimedia communications. The system analyzes the content of communications between two mobile terminals to identify common characteristics between users, then uses these insights to deliver personalized ads. The system operates by receiving communications from two mobile terminals engaged in a multimedia exchange, such as a video call or message. It processes the content of these communications—including images, text, or other multimedia—to extract tags representing key information. These tags are compared in real time to identify shared interests, preferences, or other relevant characteristics between the users. Once a common characteristic is identified, the system sends an instruction to an advertising platform to select and transmit targeted ads to one or both mobile terminals during the ongoing communication. The ads are tailored to the shared traits detected, ensuring relevance to both users. This approach enhances ad targeting by leveraging real-time interaction data, improving engagement and personalization. The system dynamically adapts to the content of the communication, ensuring ads align with the context of the conversation.
12. A computer program product according to claim 11 , wherein at least one of said first and said second executable portions is further configured for receiving at least some of the first or second information from at least one external source connected to the communications network selected from the group consisting of an Application Server, an Internet Protocol Multimedia Subsystem, a Multimedia Messaging Service Center, a Short Messaging Service Center, a Mobile Switching Center, and an Intelligent Network Server.
This invention relates to a computer program product for managing information in a communications network, particularly for handling first and second types of information (e.g., user data, service data) within a telecommunications system. The system includes executable portions that process and transmit this information between network nodes, such as Application Servers, Internet Protocol Multimedia Subsystems (IMS), Multimedia Messaging Service Centers (MMSC), Short Messaging Service Centers (SMSC), Mobile Switching Centers (MSC), and Intelligent Network Servers. The executable portions are configured to receive at least some of the first or second information from these external sources over the communications network. The system ensures efficient data exchange and processing across different network elements, improving interoperability and service delivery in telecommunications environments. The invention addresses challenges in integrating diverse network components and ensuring seamless data flow for enhanced user and service management.
13. A computer program product according to claim 11 , wherein at least one of said first and said second executable portions is further configured for receiving at least some of the first or second information based at least partially on the content of a communication transmitted by at least one of the terminals to the other of the terminals, wherein the communication is a multimedia communication and the content includes one or more tags associated with the multimedia communication.
This invention relates to a computer program product for managing information in a communication system involving multiple terminals. The system addresses the challenge of efficiently processing and exchanging information between terminals, particularly in multimedia communications where content may include metadata such as tags. The computer program product includes executable portions that handle information exchange between terminals. At least one of these portions is configured to receive information based on the content of a communication transmitted between terminals. The communication is a multimedia type, such as video, audio, or a combination, and the content includes one or more tags associated with the multimedia. These tags may represent metadata like timestamps, identifiers, or descriptive labels that help categorize or annotate the multimedia content. The executable portions may process these tags to facilitate information exchange, ensuring that relevant data is transmitted or received based on the multimedia content's metadata. This allows for more dynamic and context-aware communication handling, improving efficiency and usability in systems where multimedia interactions are common. The invention enhances the ability to manage and utilize metadata in multimedia communications, enabling better organization and retrieval of information.
14. A computer program product according to claim 11 , wherein said fourth executable portion is further configured for communicating the instruction to the advertising platform in real time.
This invention relates to computer program products for managing advertising platforms, specifically addressing the need for real-time communication of instructions to advertising platforms. The invention involves a computer program product that includes multiple executable portions. One portion is configured to generate an instruction for an advertising platform, such as modifying an ad campaign or adjusting targeting parameters. Another portion processes this instruction to determine its validity or compliance with platform rules. A third portion executes the instruction on the advertising platform, ensuring the changes are implemented. The fourth portion, which is the focus of this claim, enhances the system by enabling real-time communication of the instruction to the advertising platform. This real-time capability ensures immediate execution of instructions, reducing delays and improving the responsiveness of ad campaign adjustments. The system may also include additional features like user interfaces for inputting instructions or analytics for tracking ad performance. The invention is particularly useful in digital advertising, where timely adjustments to campaigns can significantly impact performance and cost efficiency.
15. A system for automatically selecting and transmitting targeted advertisement content to mobile terminals, comprising: a server computer configured to receive a first communication associated with a first mobile terminal and a second communication associated with a second mobile terminal, wherein the first and second communications are received during a terminal communication between the first and second mobile terminals over a communications network; and an advertising platform comprising a processor configured to receive an instruction from the server computer and to transmit advertising content to at least one of the terminals; wherein the server computer provides communicates the instruction to the advertising platform in real time during the terminal communication, the instruction including a common characteristic of a user of the first mobile terminal and a user of the second mobile terminal based, at least in part, on a: determination of one or more tags based on a content of the first communication and the second communication that define a first information and a second information; comparison of the first information associated with the first mobile terminal from the one or more tags of the content and the second information associated with the second mobile terminal from the one or more tags of the content to each other upon the terminal communication between the first and second mobile terminals, the common characteristic comprising a match between the one or more tags of the first information and the second information, wherein the server computer transmits the advertising content to at least one of the terminals.
This invention relates to a system for automatically selecting and transmitting targeted advertisements to mobile terminals during a communication session between two users. The system includes a server computer that receives communications from both mobile terminals involved in the call or message exchange. An advertising platform, connected to the server, processes these communications in real time to identify shared characteristics between the users. The server analyzes the content of the communications, extracting tags that represent information about each user. These tags are compared to determine commonalities, such as shared interests or demographics. Based on this analysis, the server instructs the advertising platform to transmit relevant advertisements to one or both of the mobile terminals during the ongoing communication. The system dynamically adapts to the conversation, ensuring that the advertisements are contextually relevant to both users. This approach enhances ad targeting by leveraging real-time communication data to deliver personalized content.
16. The system of claim 15 further comprising an external source m communication with the server computer selected from the group consisting of an Application Server, an Internet Protocol Multimedia Subsystem, a Multimedia Messaging Service Center, a Short Messaging Service Center, a Mobile Switching Center, and an Intelligent Network Server, wherein the server computer is configured to receive at least some first or second information from at least one of the external sources with which the server computer communicated.
A system for managing communication services involves a server computer that processes and routes information between different network components. The system addresses the challenge of efficiently handling diverse communication protocols and services in a unified manner. The server computer interacts with various external sources, including an Application Server, an Internet Protocol Multimedia Subsystem (IMS), a Multimedia Messaging Service Center (MMSC), a Short Messaging Service Center (SMSC), a Mobile Switching Center (MSC), and an Intelligent Network Server. These external sources provide different types of communication data, such as multimedia messages, short messages, or call-related information. The server computer is configured to receive and process this data, enabling seamless integration and management of multiple communication services. This allows for improved interoperability and streamlined service delivery across different network environments. The system ensures that information from these external sources is properly routed and utilized, enhancing the overall efficiency and reliability of communication services.
17. The system of claim 15 wherein the server computer is configured to receive the first or second information based at least partially on the content of a communication transmitted by at least one of the terminals to the other of the terminals, wherein the communication is a multimedia communication and the content includes one or more tags associated with the multimedia communication.
A system for managing multimedia communications between terminals involves a server computer that processes information derived from the content of such communications. The system includes at least two terminals capable of transmitting multimedia communications, such as video, audio, or text messages, between each other. The server computer is configured to receive and analyze the content of these communications, which may include metadata or tags associated with the multimedia data. These tags can describe attributes of the communication, such as timestamps, sender/receiver identifiers, or contextual information like keywords or categories. The server computer uses this tagged content to generate or update information related to the communication, such as usage statistics, user preferences, or contextual data for further processing. The system may also include a database for storing this information, allowing for retrieval and analysis of communication patterns or trends. The server computer can then provide this processed information to other components of the system, such as analytics modules or user interfaces, to enhance communication management, personalization, or security features. The system is designed to improve the efficiency and relevance of multimedia communication handling by leveraging embedded metadata and tags within the transmitted content.
18. The system of claim 15 wherein the advertising platform is configured to transmit the advertising content to at least one of the terminals such that the advertising content is provided to a user of the respective terminal during a communication of the respective terminal.
This invention relates to an advertising platform integrated with communication systems to deliver targeted advertising content to users during active communication sessions. The system addresses the challenge of effectively reaching users with relevant advertisements while minimizing disruption to their communication experience. The advertising platform is designed to transmit advertising content to user terminals, such as smartphones or other communication devices, during ongoing communications. The content is delivered in a way that integrates seamlessly with the communication session, ensuring minimal interference. The system may also include a user interface for managing advertising preferences, allowing users to customize their ad experience. Additionally, the platform may track user interactions with the ads to refine targeting and improve relevance. The invention further includes mechanisms for selecting and delivering ads based on user behavior, communication context, or other relevant data. The advertising content may be presented in various formats, such as banners, pop-ups, or in-line messages, depending on the communication type and device capabilities. The system ensures that ads are delivered without compromising the quality or continuity of the communication session.
19. The system of claim 15 wherein the advertising platform is configured to transmit the advertising content to at least one of the terminals such that the advertising content is provided to a user of the respective terminal after a communication of the respective terminal.
The system relates to targeted advertising in communication networks, specifically addressing the challenge of delivering relevant advertisements to users based on their communication activities. The system includes an advertising platform that collects communication data from multiple terminals, such as mobile devices or computers, to analyze user behavior and preferences. This data may include call logs, messaging history, or other interaction patterns. The advertising platform processes this data to generate targeted advertising content tailored to individual users or groups. The system further includes a distribution mechanism that transmits the advertising content to the terminals, ensuring the ads are displayed to users after their communication sessions. For example, after a user completes a call or messaging exchange, the system delivers an ad related to the communication context, such as a promotion for a service discussed during the call. The system may also prioritize ads based on user engagement metrics or historical preferences to improve relevance and effectiveness. The goal is to enhance ad targeting by leveraging real-time communication data, increasing user engagement and advertising efficiency.
20. The system of claim 19 wherein the advertising platform is configured to transmit the advertising content to the respective terminal such that the advertising content is provided to the user of the respective terminal upon a subsequent interaction of the user with the terminal.
This invention relates to an advertising platform that delivers targeted advertising content to users based on their interactions with a terminal, such as a mobile device or computer. The system addresses the challenge of providing relevant advertisements to users at optimal times, improving engagement and reducing intrusiveness. The advertising platform analyzes user behavior, including past interactions with the terminal, to determine the most effective moment to display advertising content. The system ensures that advertisements are presented to the user only when they are likely to be receptive, such as during a subsequent interaction with the terminal. This approach enhances user experience by minimizing disruptions while maximizing the effectiveness of the advertisements. The platform may also integrate with other components, such as data processing modules, to refine targeting and delivery strategies. The invention aims to improve the efficiency of digital advertising by aligning content delivery with user behavior patterns.
Unknown
May 26, 2020
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