Legal claims defining the scope of protection, as filed with the USPTO.
2. The method of claim 1 wherein a database of reference ads is maintained, and the reference ads include the second ad and the one or more variants of the second ad, and wherein the vector of segment hits are created for the second ad and for the one or more variants of the second ad using the second ad and the one or more variants of the second ad in the database of reference ads.
3. The method of claim 2 wherein the first ad is currently being aired or streamed.
4. The method of claim 1 wherein the segments in the vectors of segment hits are compared by creating digital fingerprints of each segment, and then comparing the digital fingerprints with each other.
6. The method of claim 5 wherein a database of reference ads is maintained, and the reference ads include the second ad, and wherein the vector of segment hits are created for the second ad and for the one or more variants of the second ad using the second ad in the database of reference ads.
7. The method of claim 6 wherein the first ad is currently being aired or streamed.
8. The method of claim 5 wherein the segments in the vectors of segment hits are compared by creating digital fingerprints of each segment, and then comparing the digital fingerprints with each other.
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August 1, 2023
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