Legal claims defining the scope of protection, as filed with the USPTO.
2. A method according to claim 1, further comprising sharing by the computer system the output digital content on at least one of a social media network, a digital billboard and an on-line gallery.
3. A method according to claim 1, wherein the user interface allows the administrator to create, configure and manage a campaign associated with the branding function.
4. A method according to claim 1, wherein the more than one type of data metrics utilized in combination to determine the condition of the end user include time data and location data.
5. A method according to claim 1, wherein the digital content is user generated content.
6. A method according to claim 1, wherein the administrator is a brand manager.
7. A method according to claim 6, wherein the brand manager uses the computer system to promote a particular brand.
8. A method according to claim 1, further comprising managing resources of one or more campaigns simultaneously by a marketing agency.
9. A method according to claim 1, wherein the database stores information about the end user.
10. A method according to claim 9, wherein the utilizing by the computer system the collected data metrics to select the branding function or to select and modify the branding function further comprises utilizing in combination data metrics received from the first and second sensors on the client terminal and end user information queried from the database.
12. A method according to claim 9, wherein the database stores information about goods offered to the end user.
13. A method according to claim 9, wherein the computer system includes more than one database for storing the branding functions and the end user information.
14. A method according to claim 1, wherein the managed resources include a merchant catalog.
15. A method according to claim 1, wherein the computer system enables the end user to purchase at least one of goods and services.
16. A method according to claim 1, further comprising creating by the administrator a branding function associated with a brand or an event.
17. A method according to claim 1, further comprising distributing by the computer system the branding function to the client terminal used by the end user.
18. A method according to claim 1, wherein the computer system is integrated with a social media platform.
19. A method according to claim 1, wherein the branding function includes promotional content.
20. A method according to claim 1, wherein the first sensor and the second sensor are each one of an accelerometer, a gyroscope, a light sensor, a temperature sensor, a heart rate monitor, a location determining module, a time-keeping module, a moisture sensor and an anemometer.
21. A method according to claim 1, wherein the branding function comprises an overlay function for applying an overlay to the digital content.
22. A method according to claim 1, wherein the branding function is a content processing function that analyzes content depicted in the digital content, identifies a second region within the at least one digital content and applies a processing function to the second region.
23. A method according to claim 1, wherein the computer system generates end user or campaign analytics for quantifying campaign effectiveness for the branding function.
25. A method according to claim 24, wherein the user is one of an end user using the client terminal, an administrator, and a user acting as a reseller or channel partner.
27. A method according to claim 26, wherein the database stores information about the user.
28. A method according to claim 27, wherein the computer system generates at least one of user analytics, competition analytics and social media analytics related to the output digital content.
29. A method according to claim 27, wherein the computer system includes more than one database for storing the digital content processing functions and user information.
30. A method according to claim 25, wherein the computer system enables the end user using the client terminal to purchase at least one of goods and services.
31. A method according to claim 24, wherein at least one member of at least one social network is allowed to comment on the shared output digital content and wherein the comment is at least one of a textual response and non-textual interaction.
32. A method according to claim 24, wherein the digital content processing function is associated with a brand, a product or an event.
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November 19, 2024
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