This disclosure covers systems and methods that administer a digital survey to respondents who interact with a biometric sensor to collect and convert biometric data into behavioral and physical characteristics of the respondents. In certain embodiments, by converting biometric data into respondent characteristics, the disclosed systems and methods identify various unwritten or nonverbal responses of survey respondents who respond to a digital survey or who interact with a display medium that captures survey data. To facilitate review of respondents' characteristics and responses, in some embodiments, the disclosed systems and methods further categorize the converted respondent characteristics within a response database for the digital survey.
Legal claims defining the scope of protection, as filed with the USPTO.
1. A method comprising: providing, to a respondent device, a digital survey question within a first data packet as part of a digital survey, the first data packet comprising a textual query, a biometric query comprising computer-executable instructions that cause a biometric sensor to capture a specific type of biometric data at a time when the respondent device presents the textual query, and a question identifier for the digital survey question; receiving, from the respondent device, a response by a respondent to the digital survey question within a second data packet comprising a reply to the textual query, a biometric dataset corresponding to the specific type of biometric data captured by the biometric sensor in response to the biometric query at the time when the respondent device presents the textual query, and the question identifier; based on the question identifier, selecting a biometric-data analysis corresponding to the specific type of biometric data captured by the biometric sensor; analyzing the biometric dataset utilizing the biometric-data analysis corresponding to the specific type of biometric data; based on analyzing the biometric dataset, converting the biometric dataset to a respondent characteristic; and categorizing the respondent characteristic with the reply to the textual query within a response database of the digital survey.
2. The method of claim 1 , further comprising providing, for display within a graphical user interface of an administrator device, a respondent-characteristic report comprising graphical representations of the reply to the textual query and the respondent characteristic.
3. The method of claim 2 , wherein providing the respondent-characteristic report comprises providing the respondent-characteristic report to the administrator device to cause the administrator device to present: a reply graph representing the reply by the respondent to the textual query and additional replies by additional respondents to the textual query within the respondent-characteristic report; and a respondent-characteristic chart representing the respondent characteristic corresponding to the respondent and additional respondent characteristics corresponding to additional respondents.
4. The method of claim 1 , wherein receiving the response by the respondent to the digital survey question within the second data packet comprising the biometric dataset corresponding to the specific type of biometric data captured by the biometric sensor in response to the biometric query further comprises receiving one or more of a blood pressure, breath rate, heart rate, image, video, or audio file as part of the biometric dataset captured in response to the biometric query.
5. The method of claim 1 , wherein converting the biometric dataset to the respondent characteristic comprises converting the biometric dataset to a respondent emotion associated with the reply to the textual query.
6. The method of claim 5 , wherein converting the biometric dataset to the respondent emotion associated with the reply to the textual query comprises converting the biometric dataset to one of a positive emotion, a neutral emotion, or a negative emotion, or to one of a strong emotion, a moderate emotion, or a weak emotion.
7. The method of claim 1 , wherein converting the biometric dataset to the respondent characteristic comprises converting the biometric dataset to a respondent-engagement level associated with the reply to the textual query.
8. The method of claim 7 , wherein converting the biometric dataset to the respondent-engagement level associated with the reply to the textual query is based on an action performed by the respondent while the respondent device presents the textual query.
9. The method of claim 1 , wherein converting the biometric dataset to the respondent characteristic comprises converting the biometric dataset to one or more biographic classifications of the respondent.
10. The method of claim 9 , wherein converting the biometric dataset to the one or more biographic classifications of the respondent comprises converting the biometric dataset to one or more of an age classification, a gender classification, or a race classification.
11. A system comprising: at least one processor; and at least one non-transitory computer readable storage medium storing instructions that, when executed by the at least one processor, cause the system to: provide, to a respondent device, a digital survey question within a first data packet as part of a digital survey, the first data packet comprising a textual query, a biometric query comprising computer-executable instructions that cause a biometric sensor to capture a specific type of biometric data at a time when the respondent device presents the textual query, and a question identifier for the digital survey question; receive, from the respondent device, a response by a respondent to the digital survey question within a second data packet comprising a reply to the textual query, and a biometric dataset corresponding to the specific type of biometric data captured by the biometric sensor in response to the biometric query at the time when the respondent device presents the textual query, and the question identifier; based on the question identifier, select a biometric-data analysis corresponding to the specific type of biometric data; analyze the biometric dataset utilizing the biometric-data analysis corresponding to the specific type of biometric data captured by the biometric sensor; based on analyzing the biometric dataset, convert the biometric dataset to a respondent characteristic; and categorize the respondent characteristic with the reply to the textual query within a response database of the digital survey.
12. The system of claim 11 , further comprising instructions that, when executed by the at least one processor, cause the system to generate a respondent-characteristic report that indicates that the reply corresponds to the respondent characteristic and that an additional reply to the textual query from an additional client device corresponds to an additional respondent characteristic.
13. The system of claim 11 , further comprising instructions that, when executed by the at least one processor, cause the system to convert the biometric dataset to the respondent characteristic by converting the biometric dataset to a respondent emotion associated with the reply to the textual query.
14. The system of claim 13 , further comprising instructions that, when executed by the at least one processor, cause the system to convert the biometric dataset to the respondent emotion associated with the reply to the textual query by converting the biometric dataset to one of a positive emotion, a neutral emotion, or a negative emotion, or to one of a strong emotion, a moderate emotion, or a weak emotion.
15. The system of claim 11 , further comprising instructions that, when executed by the at least one processor, cause the system to convert the biometric dataset to the respondent characteristic by converting the biometric dataset to a respondent-engagement level associated with the reply to the textual query.
16. A non-transitory computer-readable medium storing instructions that, when executed by at least one processor, cause a computing device to: provide, to a respondent device, a digital survey question within a first data packet as part of a digital survey, the first data packet comprising a textual query, a biometric query comprising computer-executable instructions that cause a biometric sensor to capture a specific type of biometric data at a time when the respondent device presents the textual query, and a question identifier for the digital survey question; receive, from the respondent device, a response by a respondent to the digital survey question within a second data packet comprising a reply to the textual query, and a biometric dataset corresponding to the specific type of biometric data captured by the biometric sensor in response to the biometric query at the time when the respondent device presents the textual query, and the question identifier; based on the question identifier, select a biometric-data analysis corresponding to the specific type of biometric data; analyze the biometric dataset utilizing the biometric-data analysis corresponding to the specific type of biometric data captured by the biometric sensor; based on analyzing the biometric dataset, convert the biometric dataset to a respondent characteristic; and categorize the respondent characteristic with the reply to the textual query within a response database of the digital survey.
17. The non-transitory computer-readable medium of claim 16 , further comprising instructions that, when executed by at least one processor, cause the computing device to provide, for display within a graphical user interface of an administrator device, a respondent-characteristic report comprising graphical representations of the reply to the textual query and the respondent characteristic.
18. The non-transitory computer-readable medium of claim 17 , further comprising instructions that, when executed by at least one processor, cause the computing device to provide the respondent-characteristic report by providing the respondent-characteristic report to the administrator device to cause the administrator device to present: a reply graph representing the reply by the respondent to the textual query and additional replies by additional respondents to the textual query within the respondent-characteristic report; and a respondent-characteristic chart representing the respondent characteristic corresponding to the respondent and additional respondent characteristics corresponding to additional respondents.
19. The non-transitory computer-readable medium of claim 16 , further comprising instructions that, when executed by at least one processor, cause the computing device to receive the response by the respondent to the digital survey question within the second data packet comprising the biometric dataset corresponding to the specific type of biometric data captured by the biometric sensor in response to the biometric query by: receiving one or more of a blood pressure, breath rate, heart rate, image, video, or audio file as part of the biometric dataset captured in response to the biometric query.
20. The non-transitory computer-readable medium of claim 16 , further comprising instructions that, when executed by at least one processor, cause the computing device to convert the biometric dataset to the respondent characteristic by converting the biometric dataset to one or more biographic classifications of the respondent.
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April 28, 2017
April 13, 2021
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