Systems, methods, and non-transitory computer-readable storage media are provided for predicting the likelihood or probability of a subscriber of a service to cancel or not renew a subscription. A method, according to one implementation, includes a step of receiving data pertaining to aspects of a service that is provided by a service provider to a subscriber in accordance with a subscription. The data may include one or more impact factors each having a positive, neutral, or negative influence on the likelihood of subscriber churn. The method also includes a step of using the one or more impact factors to predict the likelihood that the subscriber will cancel the subscription.
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2. The method of claim 1, wherein the actionable campaign comprises information related to functionality for modifying user equipment of the user in relation to services provided by the SP.
3. The method of claim 2, wherein the functionality comprises non-native functionality to the user equipment that enables the user equipment to function in a modified manner.
6. The method of claim 5, wherein the dashboard dynamically updates according to updated user data and churn probabilities.
7. The method of claim 1, wherein the user data is collected from a network cloud location, the network cloud location comprising information related to the account of the user.
8. The method of claim 1, wherein the analysis and determination performed by the device is performed by a trained machine learning model, wherein the model is trained based on historical data related to the user, wherein the historical data corresponds to analytics of user data from previous time periods.
9. The method of claim 1, wherein the data comprises information related to at least one of network experience data, subscriber behavior data, support activities data, service consumption data, subscriber satisfaction data, subscriber account data and competitive offerings data.
10. The method of claim 1, wherein the steps are performed for each active user according to the predetermined time period.
12. The device of claim 11, wherein the actionable campaign comprises information related to functionality for modifying user equipment of the user in relation to services provided by the SP, wherein the functionality comprises non-native functionality to the user equipment that enables the user equipment to function in a modified manner.
15. The device of claim 11, wherein the analysis and determination performed by the device is performed by a trained machine learning model, wherein the model is trained based on historical data related to the user, wherein the historical data corresponds to analytics of user data from previous time periods.
17. The non-transitory computer-readable storage medium of claim 16, wherein the actionable campaign comprises information related to functionality for modifying user equipment of the user in relation to services provided by the SP, wherein the functionality comprises non-native functionality to the user equipment that enables the user equipment to function in a modified manner.
20. The non-transitory computer-readable storage medium of claim 16, wherein the analysis and determination performed by the device is performed by a trained machine learning model, wherein the model is trained based on historical data related to the user, wherein the historical data corresponds to analytics of user data from previous time periods.
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May 5, 2023
October 29, 2024
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